A new vishing attempt
Be sure you know who is ringing you
We know about"vishing" (voice phishing) phone calls but would we fall for one? We had a new variant this week.…
Be prepared!
This week we have been busy preparing for our "Email marketing with MailChimp" workshop. We are running it through the Small Business Clinic to a sold-out audience at Upper Newton Farmhouse on Thursday, so we need to be ready. Doing all the preparation has reminded us of a lesson that everyone should take heed of when they start something new: BE PREPARED!
Don’t just blame the software
Another automated spam call?
A solar panel company has been fined for its handling of a telephone marketing campaign. Was the software really to blame?
Is your email address letting you down?
Could I trust this organisation?
What is your business email? I cannot be the only person who looks at emails addresses. How many emails do you get from "major" web design/ digital/ development companies in India ... with an email address @gmail.com or @outlook.com? At a networking event, you can look at the attendees list and pick out new/ micro businesses by the email addresses. Some people have set up a separate email address for their company: others look like they are using their home email account.
Understanding your customer is vital
Do you know when your customer is active on the internet? One of our clients is Malvern Family History Society.…
Think before you update
WordPress 4.3 is available! Please update now. WordPress 4.3 arrived this week with some nice new features attached and a…
How high up the Google Rankings can you get?
How can I get higher up the Google rankings? This is a question that a lot of our customers ask,…
How to add a honey trap to a WordPress Form Manager form
Entice the bee into your trap
Anyone with a contact form on their website has had to consider the issue of spam. A captcha field will stop some of the spam but can antagonise your potential customers. A honey trap is another option. Read how we created one for a WordPress plugin.
Using social media in a business
Make sure all your marketing activities are linked together.
Why should I use social media? Most businesses now use social media as part of their marketing effort, but why…
When backing up – think about recovery!
If your office goes up in flames, would your business survive? Make sure you have off -site backups that work.
A couple of events last week have led me to think about backup - and more specifically about recovery. It…
One way to find your customers on Twitter
Dragonflies provide a clue as to how to use Twitter for business In our garden we have a small pond.…
Keeping up to date
Allow visitors to your SharePoint site
Does your software have hidden functions? It seems as if every time I open an application nowadays, it comes up…